Your brand is about your story. Shouldn't your SEO do the same thing? Check out this brilliance from Brafton News. For the full story, click on the image.

Earlier this month the Vatican announced that Pope Benedict XVI is planning a meeting with artists on Nov. 21st. Who knew the Vatican had a PR machine in place? Better yet, who knew there was a Pontifical Council for Culture and Pontifical Commission for the Cultural Patrimony of the Church? God, I love the sound of cultural patrimony.